SINCE the December 23 launch of Etana’s music video competition on ReTV, tonnes of votes have reportedly been pouring in from fans. The buzz, according to the singer, has been great so far and there is still a chance for interested persons to cast their vote for their favourite video and be entered into a drawing for prizes such as a Mac 13 inch notebook, BlackBerry Curve and an ipod loaded with Etana’s songs.

The music video competition, which features Etana’s three new videos August Town, Free and Happy Heart, has been attracting on ReTV and within the Reggae music industry in. Not only is this the first time a contest of this sort has aired on ReTV, notably, it’s also the first time a Reggae artiste has released three music videos at one time. To make Etana’s simultaneous video releases even more special, each video boasts impeccable production and quality.

Over the past couple of weeks, viewers have been able to avidly detail why they selected a particular video as their favourite. Leaning on reasons such as theme, message, costumes, set and scenery, the viewing audience stands by their picks. “This is a great feeling,” says Etana humbly. “All of these videos are my babies….but I need to hear what the fans like and why.”

August Town, Free and Happy Heart were produced by top Reggae music video directors Winston ‘Tyson’ Mayhew, JayWil and Scorpio 21 respectively. Leaders in this genre, each of the directors injected raw talent and style into their efforts. Capturing three of Etana’s many sides, these new videos/singles provide all with a glimpse at the musical diversity slated for Etana’s sophomore album release.

“These videos provide us with the perfect opportunity to introduce Reggae music fans to the eclectic, multi-talented artiste known as Etana,” says Etana’s manager Garfield ‘Chin’ Bourne of Irish and Chin, Inc. “There is no doubt in my mind that the diversity of the new videos/singles will expand Etana’s fanbase and popularity.”

The live broadcast of the music competition finale will feature Etana announcing and calling the selected first (Mac laptop), second (BlackBerry) and third (iPod loaded with Etana’s music) prize winners on air.