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CWI secures six-year media rights deal with ESPN Caribbean
Hayley Matthews, the captain of the West Indies women's cricket. (Photo: ESPN Cricinfo.com)
Caribbean Region, Latest News
November 7, 2024

CWI secures six-year media rights deal with ESPN Caribbean

ST JOHN’S, Antigua (CMC) – Cricket West Indies (CWI) has announced a groundbreaking six-year media rights partnership with ESPN Caribbean, securing exclusive broadcast and digital rights for all West Indies men’s and women’s home international matches, as well as the men’s and women’s CG United Super50 Cup.

This partnership, running from 2024 through 2030, cements ESPN Caribbean as the primary broadcaster for West Indies cricket in the region.

CWI’s Acting CEO and Chief Operating Officer, Lynford Inverary, highlighted the significance of the deal.

“This new six-year agreement with ESPN Caribbean represents the largest media rights deal CWI has ever secured in the Caribbean. It underscores the increasing commercial appeal of West Indies cricket and guarantees fans across the region continued access to extensive coverage of our international series and CG United Super50 Cups. ESPN is a valued partner, and this agreement will be instrumental in helping CWI achieve its financial goals while broadening the reach and engagement of West Indies cricket.”

Scott McGlone, ESPN’s Senior Director of Programming and Acquisitions, shared his enthusiasm for the continued collaboration.

“We’re excited to extend our strong relationship with CWI through this new landmark deal. ESPN is committed to serving sports fans whenever and wherever possible, and there’s no better way to fulfil that mission than with a long-term partnership with CWI, an organization with a storied sporting legacy both locally and globally.”

In addition to exclusive match coverage, CWI retains the ability to license post-match highlights for free-to-air and digital platforms across the Caribbean, ensuring that fans have access to even more content.

This deal, facilitated by Pitch International, CWI’s Media Consultants, marks a significant step in CWI’s broader strategy to boost the global profile of West Indies cricket and enhance fan engagement across the Caribbean.

Tags:

Cricket CWI ESPN West Indies
{"jamaica-observer":"Jamaica Observer"}
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