According to organisers, IMPACT x Mystique 2026 will not be a passive conference, it will be an experience.

In a release on Tuesday, they announced that Khadine “Miss Kitty” Wilkinson has been tapped to host the inaugural staging, bringing her signature blend of energy, clarity and cultural instinct to a platform designed to elevate marketing across Jamaica and the wider Caribbean.

IMPACT 2026 will bring together some of the sharpest minds shaping modern marketing. But beyond the calibre of speakers and conversations, what will truly define the experience is how those moments are delivered, guided, and brought to life, organisers said.

At the centre of it all is Miss Kitty: a multifaceted host whose range allows her to transform any stage she steps onto.

Whether commanding attention, shifting tone, or connecting with audiences across different segments, her strength lies in her ability to move seamlessly between worlds.

An attorney-at-law and seasoned media practitioner, she brings both intellectual depth and cultural fluency – an uncommon combination that allows her to engage executives, creatives, and everyday consumers with equal ease. It is this versatility, grounded in both experience and talent, that makes her uniquely suited to anchor a platform like IMPACT, the release stated.

Set for April 30 and May 1 at the AC Hotel Kingston, the conference will convene more than 300 marketers, executives, founders and creators for two days focused on how brands grow within Caribbean markets while competing globally. With global and regional voices shaping the programme, the experience is designed to be as engaging as it is substantive, with Miss Kitty playing a defining role in setting that tone.

From her perspective, here are five things attendees can expect:

1. Energy That Drives the Room
Miss Kitty is not approaching this as a traditional host.

“I’m bringing energy that keeps people locked in,” she says. “These are important conversations, but they shouldn’t feel like a lecture.”

Expect a room that moves. Where ideas are not just presented, but felt, and where the pace keeps the audience engaged from start to finish.

2. Conversations That Teach Clearly
With topics spanning artificial intelligence, data, and integrated marketing systems, the conference tackles complex shifts shaping the industry. Miss Kitty’s role is not to simplify the conversation, but to ensure it lands.

“My job is to make sure people actually get it,” she says. “Not just hear it.”

The goal is not just to share knowledge, but to create a space where experts break ideas down clearly, and every attendee leaves knowing how to apply what they’ve heard.

3. Global Thinking, Local Application
The programme features leaders from organisations such as LinkedIn, Google, Meta, YouTube and JPMorgan Chase, alongside regional and local voices shaping the Caribbean marketing landscape.

“You’re going to hear global perspectives,” she says. “But people should be able to see exactly where it fits for them.”

The intention is not just exposure to high-level thinking, but alignment. Attendees will be able to identify where their own brands can sharpen, where they are already on the right track, and how the same principles driving success globally can be applied within Caribbean markets.

4. Hands-On Access to the People Behind the Thinking
Beyond the main stage, IMPACT is designed to be practical.

“This isn’t just about ideas,” she notes. “It’s about what you can do with them.”

Through hands-on workshops in the Control Room, attendees will engage directly with experts across areas such as marketing systems, content strategy, leadership and managing burnout. These sessions are built for application, not observation.

In addition, curated one-on-one sessions will give attendees exclusive access to select speakers, creating space for more direct, personalised conversations that go beyond the stage.

5. A Cultural Lens That Grounds Everything
Perhaps most importantly, Miss Kitty brings something no imported format can replicate. A deep understanding of Caribbean culture and audience behaviour.

“We have our own way of thinking, our own way of connecting,” she says. “Even when we’re talking about global ideas, it has to come back to how we operate here.”

Her role ensures that every conversation, no matter how global, remains grounded in Caribbean reality, making the insights more relevant and actionable.

As IMPACT x Mystique 2026 draws closer, her involvement signals a clear intention. This is not just a conference. It is a platform designed to be felt, experienced and carried forward.