MONTEGO BAY, St James — BMW and MINI enthusiasts will get a chance to see some of the luxury brands of vehicles in the 2017 model-year during the ATL Autobahn West’s 2017 Model Showcase to be held at the Bogue Showroom in Montego Bay on Saturday, October 1.

The event follows the success of ATL Autobahn’s first-ever BMW and MINI 2017 model-year VIP viewing at the company’s Orchard Road Showroom in St Andrew in August.

ATL Autobahn West’s Head of Business, Petrena Purser, says the all-day showcase is a means to offer a personalised one-on-one customer experience ahead of the Showroom’s opening in November.

“At ATL Autobahn West, we’re proud to be the first to cater to our BMW and MINI customers on the north coast. This model gallery display will allow us to connect to our customers, tease them with these sleek new models, and of course hear their needs ahead of the first BMW and MINI Showroom and comprehensive Service Bay opening in our second city [Montego Bay]. We’re excited to meet them and urge them to come out and meet us,” said Purser.