Global communications provider Digicel is using today’s celebration of Girls in ICT Day to inspire more girls to take up roles in information and communication technology (ICT) in a determined push to close the ICT gender gap.

To achieve that goal, the company is highlighting its dynamic women leaders in tech who have blazed their own trail to leadership and impact throughout the industry.

In what the company described as “an inspirational message to highlight their evolution in tech”, the company’s leading ladies talk about their passion and purpose in ways that encourage the upcoming generation to seriously consider careers in the field.

“The short stories that appear in traditional and social media on Girls in ICT Day feature Antoinette Heirs, Digicel’s head of network engineering; Shannett Walcott, senior IP/MPLS engineer; Samantha Burke, legal and regulatory director; and Marsha Laing, senior manager for products and engagement, Digicel Business,” the company said in a news release.

“The storytelling continues with an inspirational video on the company’s social media pages chronicling the remarkable story of a young girl with dreams of becoming an accomplished professional in the tech industry,” Digicel added.

“Showing our young women that clear pathways to greatness in the tech industry exist is very important to us,” the release quotes Digicel’s Chief Marketing Officer Nasha-Monique Douglas. “As an equal opportunity employer, we are deeply passionate about ensuring that more women play a vital role in shaping the way we drive innovation and deliver ground breaking technologies to our customers.”

Digicel said that in furtherance of its efforts to pave the way for more girls to enter the tech field, it had donated $28 million towards introducing the Coding in Schools programme in January 2022. The programme, being done in collaboration with Amber Innovations and the Ministry of Education and Youth, is set to benefit 400,000 students from grades one to 13.