Flow, Teejay provide special treat for children
Communications and entertainment provider Flow and dancehall star Teejay made the Reggae Sumfest Community Fair on Sunday at the Catherine Hall Stadium a special experience for several children.
Flow partnered with Teejay to donate five tablets, each with a one-month data plan, to children from his childhood community of Glendevon in St James. The five children were also among approximately 50 youths who received all-access passes for them to enjoy the rides and games at the fair.
Teejay, who is the face of Flow’s Toppa Tappa Summa campaign and will be performing on Dancehall Night on Friday, said the experience was a rewarding feeling for him.
“I know what it’s like growing up without having enough. I used to have to rely on other people to make ends meet, so it’s a real privilege to partner with Flow and to be able to do this for the children,” said Teejay.
Teejay’s impromptu appearance was greeted with much fanfare, and he was the consummate entertainer, giving a teaser performance and inviting children on stage to dance with him to his hit summer anthem, Drift.
Meanwhile, Acting Marketing Director, Latoy Lawrence noted that community and individual empowerment through technology is a key priority for Flow.
“Giving back to the community is central to Flow’s business philosophy and we always engage our partners as we explore additional ways that we can use our technology, products and services to enrich the lives of those in need,” said Lawrence.
“Many of our dancehall stars, such as Teejay, also come from humble beginnings and have attained great local and international success so this also another way to inspire the children to go after their dreams, and access to digital devices and the internet can help fuel those dreams.”
The Community Fair was the Reggae Sumfest kick-off event for a week of activities that climax on Friday and Saturday with the main shows at Catherine Hall. As the official technology partner for Reggae Sumfest, Flow’s network provides high speed internet access that powers the ticket booth, the bar, the media centre and the livestream.
Flow will also be showcasing its innovative music-themed booth at Reggae Sumfest where it will provide Wi-Fi access for patrons and sell top up vouchers.