Subscribe Login
Jamaica Observer
ePaper
The Edge 105 FM Radio Fyah 105 FM
Jamaica Observer
ePaper
The Edge 105 FM Radio Fyah 105 FM
    • Home
    • News
      • Latest News
      • Cartoon
      • International News
      • Central
      • North & East
      • Western
      • Environment
      • Health
      • #
    • Business
      • Business Bites
      • Social Love
    • Sports
      • Football
      • Basketball
      • Cricket
      • Horse Racing
      • World Champs
      • Commonwealth Games
      • FIFA World Cup 2022
      • Olympics
      • #
    • Entertainment
      • Music
      • Movies
      • Art & Culture
      • Bookends
      • #
    • Lifestyle
      • Page2
      • Food
      • Tuesday Style
      • Food Awards
      • JOL Takes Style Out
      • Design Week JA
      • Black Friday
      • #
    • All Woman
      • Home
      • Relationships
      • Features
      • Fashion
      • Fitness
      • Rights
      • Parenting
      • Advice
      • #
    • Obituaries
    • Classifieds
      • Employment
      • Property
      • Motor Vehicles
      • Place an Ad
      • Obituaries
    • More
      • Games
      • Elections
      • Jobs & Careers
      • Study Centre
      • Jnr Study Centre
      • Letters
      • Columns
      • Advertorial
      • Editorial
      • Supplements
      • Webinars
    • Home
    • News
      • Latest News
      • Cartoon
      • International News
      • Central
      • North & East
      • Western
      • Environment
      • Health
      • #
    • Business
      • Business Bites
      • Social Love
    • Sports
      • Football
      • Basketball
      • Cricket
      • Horse Racing
      • World Champs
      • Commonwealth Games
      • FIFA World Cup 2022
      • Olympics
      • #
    • Entertainment
      • Music
      • Movies
      • Art & Culture
      • Bookends
      • #
    • Lifestyle
      • Page2
      • Food
      • Tuesday Style
      • Food Awards
      • JOL Takes Style Out
      • Design Week JA
      • Black Friday
      • #
    • All Woman
      • Home
      • Relationships
      • Features
      • Fashion
      • Fitness
      • Rights
      • Parenting
      • Advice
      • #
    • Obituaries
    • Classifieds
      • Employment
      • Property
      • Motor Vehicles
      • Place an Ad
      • Obituaries
    • More
      • Games
      • Elections
      • Jobs & Careers
      • Study Centre
      • Jnr Study Centre
      • Letters
      • Columns
      • Advertorial
      • Editorial
      • Supplements
      • Webinars
  • Home
  • News
    • International News
  • Latest
  • Business
    • Business Bites
  • Cartoon
  • Games
  • Food Awards
  • Health
  • Entertainment
    • Bookends
  • Regional
  • Sports
    • Sports
    • World Cup
    • World Champs
    • Olympics
  • All Woman
  • Career & Education
  • Environment
  • Webinars
  • More
    • Football
    • Elections
    • Letters
    • Advertorial
    • Columns
    • Editorial
    • Supplements
  • Epaper
  • Classifieds
  • Design Week
Cost controller Ronaldo Reid a tourism success story
REID... based on my background, failure was not an option
News
BY KEISH BECKFORD  
November 22, 2023

Cost controller Ronaldo Reid a tourism success story

People see Ronaldo Reid today and admire his professionalism, leadership skills, and penchant for discipline.

Reid, the cost controller at Sandals Dunn’s River, is naturally pleased that those characteristics have impressed his colleagues and won him their admiration, but he quickly acknowledges that his life — a testament to the indomitable human spirit — was shaped by his mother, Geraldine, and his early experiences.

“I’m not from a wealthy background,” Reid shares as he recalls the challenges his mother faced working tirelessly as a security guard to provide for her nine children.

Reid’s stepfather, who raised him throughout his primary and high school years, also played a crucial role in his upbringing. Their close relationship instilled a sense of independence in Reid as he learned from a young age the importance of taking the initiative and getting things done on his own.

A section of Sandals Dunn’s River

Reid also had to navigate the challenges of growing up in the heart of an inner-city community in Montego Bay. One event, in particular, had a profound impact on his life when a bullet pierced their front door, hitting his hand and his niece. That experience served as a turning point, reinforcing his determination to choose the path of goodness and inspiring him to become a Christian.

Armed with his mother’s sage advice, “It doesn’t matter where you start, what matters is where you’re determined to go” Reid’s journey into leadership and success began in the Jamaica Combined Cadet Force.

That experience instilled in him values of discipline and leadership that shaped his future as he honed his leadership skills, progressing through the ranks and ultimately achieving the rank Warrant Officer Class 2.

While attending Rusea’s High School in Hanover, he faced the demanding task of juggling school and part-time work.

“I remember leaving school at 2:30 pm each day to get back to Montego Bay for a 4:00 pm to 11:00 pm shift at Burger King,” recalls Reid, who was elected deputy head boy when he got to sixth form.

He maintained that demanding schedule until he had to make the difficult decision to leave Burger King to give full focus to sitting the Caribbean Advanced Proficiency Examination. At the same time, he continued to climb the ranks in the cadet corps, further fuelling his drive and instilling in him the belief that nothing worthwhile comes easy.

Reid’s path eventually led him to a career in the hospitality industry.

“Honestly, I had no idea what cost controlling was,” he admits. After a brief stint at Sangster International Airport as a sales representative, he realised that that field was not for him. Determined to find his true calling, he applied for a position at a hotel and was offered a cost control clerk job in 2016. This marked the beginning of a journey that eventually led him to Sandals Dunn’s River where his passion for cost control grew as he excelled in the field.

“For me, it is all about sacrifice,” he emphasises. “Based on my background, failure was not an option for me. When you have the correct attitude coupled with the aptitude, you are halfway there. Cost control for me is not a profession but a passion.”

Sandals Dunn’s River Financial Controller Davatte Smith fondly recalls the early chapters of Reid’s journey, long before the hotel’s doors swung open.

“He is someone who never disappoints when it comes to delivering what is required,” Smith says, hailing him as her most cherished success story.

“Ronaldo not only stands out as a prominent figure at Sandals Dunn’s River but also serves as an enduring wellspring of inspiration for all fortunate enough to be part of his professional journey,” she adds.

Christina Plumber, the assistant cost controller at Sandals Dunn’s River, agrees.

She, too, points to Reid’s leadership skills and meticulous attention to detail.

But even more impressive for Plumber is Reid’s commitment to the growth of his team.

“His mindset is amazing because he encourages us as a team to grow with him and genuinely desires to see us succeed,” Plumber says, adding that even in moments of frustration and difficulty Reid’s patience and steady support are reassuring.

Opening a hotel is a formidable challenge, but Reid’s passion and exceptional team played a vital role in the grand opening of the resort in May 2023.

He believes that leaving a lasting impact at Sandals Dunn’s River is essential.

“It is my hope to leave my footprint here at Sandals Dunn’s River for years to come, where my team members can see themselves as leaders too. Sandals is my home,” he says.

{"website":"website"}{"jamaica-observer":"Jamaica Observer"}
img img
0 Comments · Make a comment

ALSO ON JAMAICA OBSERVER

‘Grammy Certificate Ceremony’ returns to Jamaica with new name and format
Entertainment, Latest News
‘Grammy Certificate Ceremony’ returns to Jamaica with new name and format
May 19, 2026
When Kennedy Mensah returns to Jamaica in September for his third awards ceremony, the event will have a different name, change in venue and format. O...
{"jamaica-observer":"Jamaica Observer"}
Beenie Man rejects assault claims, threatens legal action
Entertainment, Latest News
Beenie Man rejects assault claims, threatens legal action
May 19, 2026
KINGSTON, Jamaica — Recording artiste Beenie Man is rubbishing recent allegations that he assaulted another artiste, describing them as false, malicio...
{"jamaica-observer":"Jamaica Observer"}
Training for domestic workers under ‘landmark’ MoU – Charles Jr
Latest News, News
Training for domestic workers under ‘landmark’ MoU – Charles Jr
May 19, 2026
KINGSTON, Jamaica —The Ministry of Labour and Social Security has signed what is being described as a “landmark memorandum of understanding” with the ...
{"jamaica-observer":"Jamaica Observer"}
Guardiola swerves Man City exit talk as title hopes end
Latest News, Sports
Guardiola swerves Man City exit talk as title hopes end
May 19, 2026
BOURNEMOUTH United Kingdom (AFP) -- Pep Guardiola said he would speak to Manchester City's hierarchy over his future after a 1-1 draw at Bournemouth e...
{"jamaica-observer":"Jamaica Observer"}
Decade in prison for 56-y-o Vincentian who caused death of friend in ‘rum disagreement’
Latest News, Regional
Decade in prison for 56-y-o Vincentian who caused death of friend in ‘rum disagreement’
May 19, 2026
KINGSTOWN, St Vincent (CMC) – A High Court judge in St Vincent and the Grenadines (SVG) has sentenced a 56-year-old fisherman to 10 years in jail afte...
{"jamaica-observer":"Jamaica Observer"}
US to let DR Congo team in for World Cup despite Ebola restrictions
Latest News, Sports
US to let DR Congo team in for World Cup despite Ebola restrictions
May 19, 2026
WASHINGTON, United States (AFP) —The United States (US) will ensure that the Democratic Republic of Congo's (DRC) team are able to travel to play in t...
{"jamaica-observer":"Jamaica Observer"}
Jamaicans register wins at NJCAA Champs
Latest News, Sports
Jamaicans register wins at NJCAA Champs
BY PAUL A REID Observer writer reidp@jamaicaobserver.com 
May 19, 2026
A number of Jamaicans were among the winners at last weekend’s National Junior College Athletics Association (NJCAA) Outdoor Track and Field Champions...
{"jamaica-observer":"Jamaica Observer"}
US, Cuba held talks on aid offer —  US official
Latest News, Regional
US, Cuba held talks on aid offer — US official
May 19, 2026
HAVANA, Cuba (AFP) — The United States (US) and Cuba held talks this week on a US offer of $100 million in assistance for the crisis-hit adversary, a ...
{"jamaica-observer":"Jamaica Observer"}
❮ ❯

Polls

HOUSE RULES

  1. We welcome reader comments on the top stories of the day. Some comments may be republished on the website or in the newspaper; email addresses will not be published.
  2. Please understand that comments are moderated and it is not always possible to publish all that have been submitted. We will, however, try to publish comments that are representative of all received.
  3. We ask that comments are civil and free of libellous or hateful material. Also please stick to the topic under discussion.
  4. Please do not write in block capitals since this makes your comment hard to read.
  5. Please don't use the comments to advertise. However, our advertising department can be more than accommodating if emailed: advertising@jamaicaobserver.com.
  6. If readers wish to report offensive comments, suggest a correction or share a story then please email: community@jamaicaobserver.com.
  7. Lastly, read our Terms and Conditions and Privacy Policy

Recent Posts

Archives

Facebook
Twitter
Instagram
Tweets

Polls

Recent Posts

Archives

Logo Jamaica Observer
Breaking news from the premier Jamaican newspaper, the Jamaica Observer. Follow Jamaican news online for free and stay informed on what's happening in the Caribbean
Featured Tags
  • Editorial
  • Columns
  • Health
  • Auto
  • Business
  • Letters
  • Page2
  • Football
Categories
  • Business
  • Politics
  • Entertainment
  • Page2
  • Business
  • Politics
  • Entertainment
  • Page2
Ads
img
Jamaica Observer, © All Rights Reserved
  • Home
  • Contact Us
  • RSS Feeds
  • Feedback
  • Privacy Policy
  • Editorial Code of Conduct