As Wray & Nephew White Overproof Rum enters the second year of its partnership with the Jamaica Premier League (JPL), it launched new-look jerseys at the Appleton Estate Jamaica Rum Festival.

The patrons of the festival, held at the Catherine’s Hall Sports Complex on Thursday, experienced a fashion show exhibiting six of the 14 teams’ jerseys.

The fashion show unveiled the new kits for JPL 2024 season winner Cavalier FC and the runner-up Mount Pleasant Football Academy. Also highlighted were the jerseys for Harbour View FC, Portmore United FC, Arnett Gardens FC, and Montego Bay United FC (MBU).

On hand to see the show were executives of MBU, who lead the only top-tier professional football club from Jamaica’s western region. Their delegation included new Head Coach Rodolfo Zapata, General Manager Sumil Reid, and Director Anthony Cameron.

“These jerseys are another manifestation of the Wray Rum partnership with the JPL,” Wray & Nephew Brand Manager Kerry-Ann Bryan said. “Our patrons at the Appleton Estate Jamaica Rum Festival were the first to see and appreciate this next layer of support.

“Wray & Nephew has been a storied sponsor of football in Jamaica. We offer over $300 million in support across the Jamaica Football Federation national men’s and women’s programmes as well as to the JPL and Kingston and St Andrew Football Association.”

The kits were produced in partnership with Admiral and brandish bold colours, unique patterns, and details that represent each club and its surrounding community, as well as showcases each football club’s history. The 14 JPL teams will utilise the home and away vibrant kit designs for the 2024-25 season.

Having launched the kits, Rum Fest patrons had the opportunity to get first dibs on their jersey pick from the Wray & Nephew White Overproof Rum football-themed festival booth.

The JPL and Admiral collection can also be purchased online via the Admiral website or at the Locker Room Sports location in Kingston.

Montego Bay United members show off their new team jersey courtesy of sponsor Wray & Nephew at the Appleton Estate Jamaica Rum Festival at the Montego Bay Sports Complex in St James on Thursday. Pictured from left are General Manager Sumil Reid, Alejandro Moraco, the wife of head coach Rudolfo Zapata, Wray & Nephew White Overproof Rum Brand Manager Kerry-Ann Bryan, head coach Rodolfo Zapata, and Director Anthony Cameron.