GROS ISLET, Saint Lucia — The Republic Bank Caribbean Premier League (CPL) has reached a milestone, with its combined digital and broadcast viewership surpassing one billion for the first time.

According to a CPL release, the total combined viewership for 2024 was 1.13 billion, an increase of 32 per cent from 2023.

It said the tournament has seen improved viewership in India, the Caribbean and the United States as well as a significant increase across CPL’s social media channels.

The tournament was seen worldwide with key broadcasting deals in the Caribbean, India, the Middle East, the United Kingdom, the United States, Canada, New Zealand and South Africa. It was also streamed on the CPL’s YouTube and Facebook pages in all other territories.

The 2024 tournament saw 34 matches in six countries with games in Antigua, Barbados, Guyana, St Kitts, Saint Lucia and Trinidad. The 2024 winners were the Saint Lucia Kings who claimed their maiden CPL title at the Guyana National Stadium, Providence.

Commenting on the achievement, CPL Chief Executive Officer Pete Russell said, “This is a huge moment for the CPL. Reaching a total viewership figure of over a billion has been a long-term target for a number of years. To get to a figure of 1.13 billion highlights the appeal of CPL across the Caribbean and around the world. The continued growth in interest in the CPL is extremely pleasing and we are looking forward to using these amazing results as a springboard for further success in 2025 and beyond.”