The Urban Development Corporation (UDC) is actively seeking investors to spearhead the development of several tourism projects in St Ann, including Green Grotto Caves, Pearly Beach, and Dunn’s River Falls. The corporation’s latest round of tenders aligns with a broader push to modernise Jamaica’s tourism offerings while expanding revenue streams for one of the country’s key economic sectors.

With Dunn’s River Falls serving as the largest of UDC’s managed attractions, the corporation’s projects division is projecting that its portfolio—including Green Grotto Caves, Turtle River Park, and other facilities—will generate $2.4 billion in revenue for the fiscal year ending March 2025, up from an estimated $1.8 billion in the previous year.

The growth projections signal increased visitor interest and reinforces the need for investment to expand offerings and improve infrastructure.

Green Grotto Caves, a 69.241-acre attraction in Discovery Bay, is the latest site earmarked for private investment. The caves, steeped in history, have served as a refuge for the indigenous Taino people, a hideout for Spanish settlers, and a storied smuggling route. Now, UDC is seeking proposals from investors to enhance the site’s tourism offerings while preserving its ecological and historical integrity.

The 25-year lease agreement is expected to attract operators who can introduce sustainable attractions, guided experiences, and eco-adventure activities that align with international tourism trends. Proposals are due by April 4, 2025, with a bid opening scheduled at UDC’s Kingston headquarters.

Meanwhile, Dunn’s River Falls, a flagship tourism attraction for Jamaica, is undergoing significant upgrades under a newly announced master plan. The UDC in a public notice said development plans for the property include introducing new tourism products, such as night-time food and beverage services and off-road adventure experiences like ATV and bike riding — all of which are aimed at extending visitor engagement beyond the traditional waterfall climb.

UDC is also inviting proposals for new water-based attractions and adventure activities at the park, with submission deadlines set for March 17, 2025. Additionally, retail concession opportunities—including logo shops and kiosks—are available, with bids closing on February 26, 2025.

Investors also have an opportunity to develop Pearly Beach, a 4.581-acre prime coastal property in Ocho Rios. The lease agreement spans 25 years, with rental reviews every five years. The site offers potential for luxury hospitality, event spaces, and other tourism-related ventures.

Jamaica’s tourism industry continues to be a primary driver of economic growth, and UDC’s structured leasing approach is aimed at attracting serious investors capable of enhancing the country’s tourism product.

Two of the sites slated for development — Dunn’s River Falls and Green Grotto Caves — have already garnered international acclaim which highlights their global appeal and the potential for further development.

Both sites received the Experts’ Choice Awards 2024, reflecting their status as premier destinations within Jamaica’s tourism portfolio. The recognition was given by Tripexpert at its eighth annual Experts’ Choice Awards, at which 7,900 winners from across 118 countries were honoured in three categories: hotels, restaurants, and tourist attractions. The list includes 19 other awards to Jamaican entities.