Offered by the Vincent and Patricia VP Foundation in partnership with the Institute of Caribbean Studies in the Faculty of Humanities and Education at The University of the West Indies, Mona Campus, the award supports students pursuing the bachelor of arts in Entertainment and Cultural Enterprise Management (ECEM).

Recipients will receive tuition assistance and complete a final-year internship at VP Records’ Jamaica branch, providing hands-on training and exposure to the global music business.

The scholarship targets students who demonstrate strong academic potential, leadership qualities and a commitment to advancing the Caribbean’s entertainment, creative and cultural sectors.

Patricia “Miss Pat” Chin, chairwoman of the Vincent and Patricia VP Foundation and co-founder of VP Records, said the initiative represents “a visionary step forward that emphasises the importance of nurturing emerging talent in the next generation, those who will shape the artistic and social landscape for years to come.”