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Lee’s celebrates in style
DJ Sparks kept the crowd entertained with witty commentary and upbeat, electronic dance music.
All Woman, Fashion, Lifestyle, Style, Style Observer, Tuesday Style
December 12, 2015

Lee’s celebrates in style

Local department store chain Lee’s Fifth Avenue celebrated 50 years of retail therapy in sophisticated style on Sunday, December 6. Taking inspiration from Sweden-based clothes manufacturer and store chain H&M, the store transformed its Tropical Plaza location into a virtually unrecognisable fashion hub, with models from Saint International ripping the makeshift runway in trendy, preppy daytime looks, as well as sultry, shimmery nighttime pieces — all currently available on the racks ­— while audience members salivated at the spanking-new offerings.

“It’s a milestone event, so we really wanted to do something special, not just to celebrate our anniversary, but to show our customers some appreciation as well. We’re showing our Christmas collection; it’s brand-new, and we’re very excited about it,” store manager Beverley Moses gushed.

With cocktails on hand, a performance by local reggae-rock band Skygrass, and eclectic selections from DJ Sparks, patrons were well-entertained while seizing the opportunity to purchase items at discount prices.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sticking with the gold and black theme, this sequinned skirt was paired with a black halter top and jacket with gold zippers.
Deep-sleeve tank tops are in, and they’re not just for casual looks! This model showed us just one of the ways to wear them for a more sophisticated appearance.
Phillipps looked elegant in this white dress.
Reggae-rock band Skygrass in performance.
The crowd could hardly contain their applause when this model rocked this khaki suit.
The audience was captivated by this shimmery gold number.
Kerrie Baylis modelled a black lace dress that was fab coming and going.
Former Miss Jamaica Universe Yendi Phillipps made her Lee’s Fifth Avenue runway debut in a low-cut yellow blouse paired with a satin floral skirt.
This classic blend of pink polo and khaki was pleasing to the eye.
Lee’s Fifth Avenue founder Elias Issa was all smiles at the event.
Kerrie Baylis dazzled in this sequinned number.
Collegiate looks were the order of the day, and this particular styling — with a grey sweater tying the other pieces together — did not disappoint.
Black and gold seemed the theme of the women’s evening wear. Phillipps donned a black cocktail dress embellished with zippers for an edgy look.
This electric blue cocktail dress was another example of the suave new looks available at Lee’s Fifth Avenue.
Sticking with gold and black theme, this sequinned skirt was paired with a black halter top and jacket with gold zippers.
For the male who prefers a preppy aesthetic, Lee’s Fifth Avenue is offering trendy, eye-catching apparel as part of its Christmas collection.
Store manager Beverley Moses outlined the history of Lee’s Fifth Avenue before introducing the audience to the new collection.
Baylis ripping the runway in gorgeous black lace.
The addition of a mustard scarf transformed the otherwise ultra-casual look of this grey blouse and blue jeans combination.
Former Miss Jamaica Universe Kerrie Baylis strutted in a chic, casually elegant ensemble.
Phillipps turned heads in this nearly nude dress.
Models wearing items from the store’s men’s collection made their way down the runway.

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