AS parents continue their preparations for back-to-school, the Consumer Affairs Commission (CAC) is encouraging them to learn about and exercise their rights as consumers.

The commission also urges them to ensure that they get value for money and to seek redress in the event that they have bought the wrong item or a substandard one.

The Commission gave the following tips:

* For school supplies, take advantage of bargains and buy multiple quantities that the child may need further in the year.

* When buying notebooks, try getting those with hard covers as they tend to last longer;

* When buying shoes, ensure they are of quality workmanship and fit properly. Avoid impulse shopping and ensure that you are getting the best quality;

* Check shoes for stitched or glued soles. Check to ensure that eyelets, laces and or buckles do not break or fall off easily.

* If you purchase two pairs of shoes, pants or shirts, buy the second pair a size or two larger, as the child may grow by the time he or she is ready to use these items;

* Before purchasing new uniforms, examine those the child already has to see if they can still be worn, then decide how many additional ones are needed. (Some schools have ready-made uniforms available on sale to their students. This may prove less expensive than buying the fabric and accessories and having the garments made by a professional tailor or dressmaker).

* Do not be fooled into thinking that ‘brand names’ are synonymous with better quality; the generic or not-so-popular brands may last longer. Insist on comfort and durability then incorporate style.

* When buying ready-made clothes or having them made, ensure that buttons are sewn on strongly, zips work easily, there is a seam allowance, and that there are no loose threads to give the clothes an untidy appearance;

* When buying bags, go for practicality and durability before going for style. Remember these bags need to be durable enough for the weight of textbooks and other supplies.

You may reach the CAC by phone, at 906-5425, or on the Internet at www.cac.gov.jm or the Facebook page at www.facebook.com/cac.gov.jm for further information.