KIRK-Anthony Hamilton will be introducing a business leader event dubbed Destination Experience on September 27.

The experience is set to host 300 successful business individuals in ultimate luxury at GoldenEye Jamaica Resort, Oracabessa.

“It’s not a party weekend…It’s a series of highly crafted experiences catering to entrepreneurs and business leaders in a very comfortable and relaxed setting,” Hamilton told the Business Observer.

Previously, he conceptualised the social event ‘Global Party Jamaica’, a networking opportunity aimed at raising funds for charities across the globe.

After the success of the global party and attending a summit for young professionals in South Africa, Hamilton decided to combine the two experiences and create another social event, specifically geared towards business leaders.

The experience will feature a number of private gatherings along with the ‘unveiling of the melting pot movement in Jamaica to support the creative arts industry’, according to Hamilton.

“It’s a night event that will host small cocktail gatherings, brunch and dinner,” he said.

As part of the event, luxury car dealers Jaguar and Range Rover will also host a driving experience.

“This is different from any other party event that has happened on the island before. It creates the perfect platform for CEOs to meet and interact with each other,” Hamilton added.

Already anticipating the success of Destination Experience, Hamilton is now eyeing new locations for next year.

“We want to create a brand from the Jamaican perspective that will become a global luxury entertainment brand,” he said.